About this project

The City has developed its first Corporate Strategic Plan, which identifies a vision, goals, and key actions to be achieved over this term of Council and beyond.

The Plan was endorsed by Council at the December 11, 2023 Council Meeting. View the Final Corporate Strategic Plan. View the Report to Council LEG 06-23.


The Vision reflects a commitment to innovation and leadership.

Pickering: A complete, world class city…inclusive, connected, caring, and prosperous.


To provide meaningful municipal services to Pickering’s growing and diverse community, efficiently, effectively and responsibly.

Six Strategic Priorities

The City’s Strategic Plan is built on a solid foundation of customer service excellence. Without good governance, it would be impossible for the City to deliver on the six strategic priorities* identified in this Plan. Good governance (fiscal prudence, open and transparent decision making, customer focused programs, services and infrastructure that are accessible and inclusive of all) is key to building a complete, world class City.

Strategic Plan 6 Priorities

Video Update from Mayor Ashe

Key Achievements Spotlight

Corporate Key: Good Governance/Customer Service Excellence
Strategic Focus: Be an Employer of Choice

Strategic Focus: Be Financially Sustainable

  • Council approves Fire Communications Services Agreement to outsource fire call taking and dispatch services to the City of Oshawa, streamlining dispatching and emergency communications and saving money.
  • The 2024 Budget reflects a significant investment of funds that enable the delivery of critical services, programs and infrastructure to serve our dynamic and growing community. Adopted on March 1, 2024, the budget represents a residential levy impact of 3.99% on the City’s share of the total tax bill. The City has also prepared a 9 year Capital Budget forecast to responsibly plan for our future and guide the City’s infrastructure investments over the long term.

Priority 1: Champion Economic Leadership and Innovation

Strategic Focus: Help business to succeed and add innovation and value
  • Council endorses the Community Visitor Plan, which will serve as a guide to City staff, local business, tourism attractions and regional partners in welcoming visitors to Pickering and offering them an opportunity to enjoy all our city has to offer.
Strategic Focus: Leverage existing City assets and attributes
  • The City of Pickering and Durham Region Transit team up to offer a FREE weekend shuttle, making it easy to access our waterfront.
Priority 2: Advocate for an Inclusive, Welcoming, Safe & Healthy Community 

Strategic Focus: Improve quality of life

Strategic Focus: Celebrate community diversity

Strategic Focus: Promote community safety

Strategic Focus: Provide equitable access to municipal services and programs

  • City enhances Pothole Repair Program with the addition of two additional asphalt hot boxes, equipping staff with resources needed to fix potholes in a timely manner.
  • St. Mary Park Playground reopens with accessibility upgrades that are fully compliant with the Accessibility for Ontarians with Disabilities Act (AODA).


Priority 3: Advance Innovation & Responsible Planning to Support a Connected, Well-Serviced Community

Strategic Focus: Promote and support responsible planning and sustainable growth

Priority 4: Lead & Advocate for Environmental Stewardship, Innovation & Resiliency

Strategic Focus: Build environmental and infrastructure resilience through proactive climate change mitigation and adaptation measures

Priority 5: Strengthen Existing & Build New Partnerships

Strategic Focus: Build Relationships

Priority 6: Foster an Engaged & Informed Community

Strategic Focus: Make information and services readily accessible and available to all community members

  • Pickering Council endorses the Digital Readiness Assessment and Strategy, outlining an investment and implementation framework to leverage digital technology to improve operational efficiency and service delivery.

Strategic Focus: Promote civic education and pride

Project Highlights

While this plan originated from extensive discussion and collaboration between Mayor Ashe and Members of Council, community engagement lies at the heart of it, and has helped shape the fundamental principles that underpin the strategy.

From mid-June to September 30, 2023, members of the community had an opportunity to learn more about the plan and provide their feedback.

The City hosted a community survey and various engagement opportunities. View What We Heard.

Related Documents

Special Council Workshop – watch on YouTube

Members of Council participated in a facilitated discussion on strategic focus areas, goals, priority actions, responsibilities, and success factors.

Project Timeline

Corporate Strategic Plan Timeline

Creating a shared vision

Pickering is set to become Durham Region’s largest and most prosperous city, joining the ranks of Ontario’s premier municipalities through planned and responsible growth, economic development, job creation, innovation, sustainability, and community building. The new Corporate Strategic Plan will support the City in providing quality core service and experiences for those who live, work, and play here, and ensure Pickering is well-positioned for the future.

Corporate Strategic Plan, visual 1

Corporate Strategic Plan, visual 2

Community Consultation

Visit LetsTalkPickering.ca/strategicplan for the latest opportunities.